Launch & Grow Your Business Sustainably

Build Your Online Store, Reach Your Ideal Customers, and Grow Sustainably with Data-Driven Marketing Strategies and Automated Systems.

Here’s How We Can Help

We provide the clarity, strategies, and tools you need to achieve sustainable growth through digital marketing.

streamline your marketing stack

We’ll identify the right tools for your specific needs and integrate them into a seamless system, saving you time, money, and headaches.

Connect You with Your Ideal Customers

Using data-driven strategies, we’ll pinpoint where your ideal customers are most active online. By crafting targeted campaigns that resonate with them, we’ll transform casual browsers into loyal buyers.

Scale Your Success Predictably

We believe in growth that is both measurable and repeatable. By analyzing what’s working and what’s not, we’ll create a structured process for scaling your success that doesn’t rely on luck or guesswork.

Turn Your Customers into Loyal Fans

We’ll help you implement customer retention strategies, like automated email sequences and loyalty programs, to build lasting relationships and maximize customer lifetime value.

Stay Ahead of the Curve

We stay on top of the latest trends and technologies, so you don’t have to.

Ready to Get Expert help?

Let’s chat to solve your marketing challenges.

Ways we can partner

We partner you in various ways: one-off or on-going engagements.

Strategy Consulting

Partner with us to craft a custom digital marketing strategy that aligns with your business goals and drives sustainable growth. Together, we’ll identify opportunities, tackle challenges, and create a clear, actionable roadmap to success.

1:1 Advisory Call

Get personalised advice and actionable insights in a focused, one-on-one 60 mins video call. Perfect for quick problem-solving or fine-tuning your marketing approach.

Done-With-You

Think of us as your marketing coach and partner. Together, we’ll tackle your marketing challenges, giving you expert guidance while keeping you in the driver’s seat. Ideal for hands-on business owners who want to stay connected to their vision.

Done-For-You

We become an extension of your marketing team, handling everything from strategy to execution. Just let us know what your goals are while we take care of the details, delivering seamless campaigns designed to drive real results.

E-Commerce Store Setup

Get your online store up and running with ease!

  • Platform Setup: Build your store on platforms like Shopify, WooCommerce, or Wix, tailored to your business needs.
  • SEO Optimisation: Ensure your store is optimised for search engines to drive organic traffic.
  • Tracking & Analytics: Set up tools like Google Analytics to track performance and customer behaviour.
  • Mobile Optimisation: Make your store fast and functional on any device.
  • Maintenance & Support: Offer ongoing updates, troubleshooting, and scalability as your business grows.

Email Marketing on Autopilot

Convert website visitors into paying clients, nurture loyal customers with personalised email marketing that work on autopilot.

  • Strategy development: Craft an email marketing plan aligned with your business goals.
  • List segmentation: Target specific customer groups with personalised messages.
  • Automated workflows: For every stage of the customer journey—welcome, nurture, re-engagement, and more.
  • Engaging content: Persuasive email copy that drives action.
  • Performance analysis: Track results and optimise your campaigns for maximum impact.

Paid Social and Search Ads

Maximise your marketing budget to generate leads and drive sales on Meta, TikTok and search engines.

  • Campaign strategy: Develop a goal-driven plan tailored to your audience and objectives.
  • Audience targeting: Reach your ideal customers using advanced targeting, i.e. demographic, interest, and behaviour insights.
  • Keyword research & strategy: Identify the most relevant and high-value keywords for your business.
  • Campaign management: Monitor, optimise, and refine campaigns for best results.
  • Performance tracking & reporting: Monitor your campaigns, analyse data, and provide insights.

Hi, Edwin here.

With 15+ years in digital marketing across Singapore and China, I’ve helped brands launch products, scale sustainably, and drive revenue growth.

As an entrepreneur, I’ve built businesses like Soapnut Republic SG and CoachFellas, and understand the challenges and opportunities small businesses face.

I’m excited to help you grow your business with innovative, efficient, and impactful marketing strategies and solutions.

Brands I’ve worked with

Blog

Explore our blog for articles, insights, and resources designed to inform and inspire your sustainable growth journey.